Wed 27 Dec 2006
PPC Conversion Reporting
Posted by admin under Conversion, PPC, Reporting, Blog
No Comments
In addition, remember that Google AdWords conversion tracking only reports conversions that occur within 30 days of an ad click. If a customer converts after the 30 days have passed, we don't report that conversion. When viewing conversions for a specified time period, note that conversions are assigned to the date on which the ad click occurs, not the date on which the conversion occurs. Also, we won't be able to report conversion for users who disable cookies.
In other words…Google admits that their PPC reporting numbers can be are way off!
